I joined a group of classmates, via zoom, to develop the branding identity of a hybrid learning platform for social skills. The goal for Hi Bird is to nurture the development of social skills of children through activities. As a team we did a market study to find our core customers to move in a clear direction of how to present the brand.  My classmates and I created a brand style guide where we were able to convey our message through visual communication. Our signature system was a success through our deliverables.